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She sets the right tone for engaging the
respondents and getting at the heart of the
real issues.
Her strategic marketing background
and experience in such a wide variety of
industries give her the insight needed to
dig for the motivations that really drive
thinking.
|
Lori Mitchell Dixon, Ph.D.
Principal, Great Lakes
Marketing
focus group moderator and workshop leader
Ldixon@GLM.com
419-534-4710
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Lori brings 25 years marketing research and
marketing consulting experience to your
projects.
She earned a doctorate in strategic
marketing with minors in statistics and
international business.
Her academic training combined with
front line experience make her business
insights invaluable.
Lori leads an average of 50 groups a
year on topics from consumer and
professional services to health care;
industrial products to pharmaceuticals.
Clients range from public entities
such as the United States Postal Service and
the Consumer Product Safety Commission to
the nation’s largest consumer and industrial
firms.
Her reports are insightful, powerfully
written managerial documents that highlight
the key findings and provide direction for
strategic planning and innovation.
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MANAGEMENT
Lori
Dixon Ph.D.
Principal
Amelia
Soh Senior
Project Manager
Ben
McNeil
Project Manager
Laura
Jamieson
Project Manager
Phyllis
Korte
Director, Operation Safe Child