Marketing Research Services

Great Lakes Marketing is a full-service marketing research and consulting firm. We operate a state-of-the-art focus group facility with both in-person and remote viewing in the focus group suites and several IDI rooms. We also have access to the area’s premier regional mall for intercept interviews.

Great Lakes Marketing conducts online surveys, phone surveys, and executive interviewing nationwide and internationally. We also collect data using focus groups, mail surveys, ethnographic research, label comprehension, product trials, human factor research, and mixed methodologies as needed to reach the research objectives.

Some of our clients require research that involves complex data return or they need the data to be presented in a manner that allows others to access and use it effectively. We have been able to design databases to meet our clients’ varying needs. Whether you need a large database to be simplified, easily update-able, or accessible and understandable for general use, let our expertise go to work for you.