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Research Services

Research Services

Great Lakes Marketing is a full-service marketing research and consulting firm. We operate a fully monitored telephone interviewing center and state-of-the-art focus group facility with both in-person and remote viewing in the focus group suites and IDI rooms. We have access to the area’s premier regional mall for intercept interviews and conduct online surveys.

Great Lakes Marketing conducts telephone interviews, mail and Internet surveys nationwide and internationally. We also collect data using focus groups, product trials, depth interviews and mixed methodologies as needed to reach the research objectives.

Some of our clients require research that involves complex data return or they need the data to be presented in a manner that allows others to access and use it effectively. We have been able to design databases to meet our clients’ varying needs. Whether you need a large database to be simplified, easily updateable, or accessible and understandable for general use, let our expertise go to work for you.